The cell phone becomes an adviser fashion in Japan

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To choose a new garment or opt for a new haircut, the Japanese will soon have to send a photo from their cell phone to see the result displayed on the screen.
KDDI, the second mobile operator in Japan, has just communicate on the launch of a new mobile service.It will first use the terminal as a Dressing Room for a new dress. After selecting clothing coveted and have created packages on virtual models, the user will no longer have to send his photograph taken with his mobile to see his face on the mannequin. If the result displayed on the screen of his cell phone it pleases, there will be more than order from online merchants partners or be guided to the nearest store through the GPS location.

The same functionality will be proposed for the choice of a haircut. The photograph sent from the mobile will replace the face of the model by the user. If the cut is necessary, the service will guide the user to a hairdresser, and if possible at the hairdresser who makes the cut. It will launched at the end of June, the service will be charged 157 yen, or about 1 euro.

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