Japan: 27 companies are setting up an association to promote Blu-ray
By admin at 13 June, 2008, 12:09 am
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Seven groups Japanese electronics (Sony, JVC, Pioneer, Sharp, Matsushita-Panasonic, Hitachi and Mitsubishi Electric) as well as production studios and film editing (Walt Disney, Sony Pictures, Paramount, etc.) Announced the establishment Japan an association to accelerate the adoption of DVD format for high-capacity Blu-ray, now alone on the market. Three working groups were established: one in content, another on techniques and a third on the promotion and marketing. The Blu-ray format, developed by Sony, emerged victorious from the battle that has opposed for months to a competing technology, HD-DVD developed by Toshiba.
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