IDC: the U.S. smartphone market-friendly BlackBerry
By admin at 2 June, 2008, 11:32 pm
The research firm IDC reported that the representation of iPhone in the market for smartphones the USA has slipped from 26.7% at the end of 2007 to 19.2% in early 2008, faces competition from Research in Motion and its BlackBerry.
The research firm IDC has just published its summary on the market for smartphones to the USA for the first quarter of 2008 and we can see that the war between iPhone and BlackBerry rages. The arrival of a new model of iPhone with 3G within a week will arrive in time to support the presence of Apple because its presence on the U.S. market was bullied by the BlackBerry from Research in Motion (RIM ) Earlier this year.
While the iPhone accounted for 26.7% of smartphones in this region in the last quarter of 2007, this share fell to 19.2% in first quarter 2008. At the same time, the representation of Blackberry rose from 35.1% at the end of 2007 to 44.5% in early 2008.
Ramon Llamas, IDC analyst, said that the change in strategy for RIM to turn to the prosumers, consumers versatile, searching for the terminal features of both professional and fun, bears fruit and opened new horizons.
The return of Palm
Another beneficiary of the decline of the iPhone is the Palm, which rose by 7.9% market share to 13.4% in first quarter 2008, mainly thanks to its model Palm Centro, which has experienced a real success with the operator Sprint. It remains far from the 23% market share of the first quarter of 2007 but pressure from the iPhone, which has obscured the visibility of Palm smartphones in the second half of 2007, tends to diminish.
In the fourth and fifth position on the U.S. market are Samsung Electronics, with 8.6% market share (against 5.1% at the end of 2007) and Motorola, which also slows the pace in this segment to 2.6% in early 2008 against 7.5% at the end of 2007.
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